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- Film
- Visual Design
- UX Design
- Content
- Prototyping
- Art Direction
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Coca-Cola needed an instructional video designed to showcase their production process and make consumers aware of their high standards of quality control. We took a step further and created a wholly interactive experience bringing all the content of the video in full web content.
This is a love story between two bottles that makes people learn about the production process of a Coca-Cola from the harvest to the ice.
This is a love story between two bottles that
makes people learn about the production
process of a Coca-Cola from the harvest to
the ice.
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To explain Coke’s production process, we decided to give the user the power to explore more details about some steps of the movie.
To improve the experience, we divided the movie into chapters, and we showed images, texts, data, curiosities, and everything that he needs to know about Coke’s process.
All the assets, font's, colors, and brand elements were provided by the client, being the only iterations the project get from the start to end. That limited our choice options and enhanced our creativity to search for new and exciting ways to use the same old elements.
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We created a unique experience for the mobile. If the user wants to explore the movie or any information, he has all control over the film and content, with a simple swipe up action.
