- Art Direction
- Visual Design
- UX Design
- Social Media
The biggest pet portal of Portugal needed a complete redesign, operating online with designs from 2009 they desperately need a new online presence. Acting as the only designer in the project from ideation to final delivery to developers, I helped the brand for one year to reposition themselves online.
Vivapets is a world of products, advice, and services, explicitly picked to satisfy each dog’s and cat’s distinct personality and preferences.
Vivapets is a world of products, advice, and
services, explicitly picked to satisfy each dog’s
and cat’s distinct personality and preferences.
Working directly with the client, I developed a design system to work with all the websites as one, Informational portal, Store, and social media focused on pets. I also worked on illustrations, marketing, and social media communication styles.
The portal was the initial point developed, is from where you can access all the other brand channels, and have the most information, tailored for you and your pet quickly.
The big moneymaker to the client. More than 5000 products registered, a restrictive framework in the way, and some ambitious thoughts lead us to explore out of the box solutions and take a leap of faith on our instincts. And it completely worth it.
Of conversion increased in the first 3 months... and counting.